WebEval™ – website evaluation

WebEval helps marketers create and maintain strong web-based propositions that are shaped by usability and opinion-based insight.

Deeper levels of usability and opinion-based insight

WebEval allows you to understand your visitors and their experience of your website, in order to make decisions that result in an engaging, involving and appropriate presence.

Our expertise website evaluation

TNS uses WebEval to understand the deeper levels of website usage, through in-depth usability and opinion-based insight. By linking segmentation, opinions and real quantitative confidence, WebEval can underpin the critical marketing decisions driving a client's web proposition.

WebEval comprises a unique set of tools: a module to understand the user’s behaviour on a website, either through remote usability testing or in-lab eye tracking - a profiling, segmentation and satisfaction module to help clients truly understand a stakeholder's motivation and interest.

Our industry sector focus

TNS uses WebEval across all major business sectors, including: FMCG; technology; finance; media; healthcare; automotive, political and social.

WebEval makes use of some of the industry’s leading edge technology and combines it with our extensive interactive expertise.

A global insights brand

We have been using WebEval since 2000 - for high profile websites, brands and organisations.